The Allure Best of Beauty 2025 Splurges and Luxury Winners to Add to Your Shopping WishlistThese serums, sprays, and shiny things are worth more than just bragging rights.
The Allure Best of Beauty 2025 Clean Beauty Winners Checked All Our Clean Beauty BoxesIntroducing the 25 beauty products that meet Allure’s rigorous benchmarks for both “best” and “clean.”
The 2025 Allure Best of Beauty Award Fragrance and Candle Winners We Added to Our Scent WardrobeNo one fragrance can appeal to everyone—but these masterpieces come pretty damn close.
Allure’s 2025 Best of Beauty Awards Are Here—See All of the 352 WinnersWe tested approximately 8,000 products this year. These are the very (very) best.
Meet the Best of Beauty Skin-Care Winners of 2025There are currently 42,000,000 skin-care products on the market (give or take). These are the 42 that truly deliver.
Allure Best of Beauty Awards 2025: Shop Our Hair WinnersProducts that turned our good hair days into great ones.
Allure Best of Beauty Winners 2025: Shop the Best Base Makeup ProductsWhether you’re into matte skin or a lit-from-within glow, these picks deliver complexion perfection every time.
Allure Best of Beauty 2025 Lip Winning Products: Shop Our FavoritesAfter countless swipes, these were the glosses, liners, and balms we couldn’t put down.
Shop the 2025 Allure Best of Beauty Body Winning ProductsSmart solutions for dryness, sensitivity, sun protection, and everything in between.
Shop the 2025 Allure Best of Beauty Eye Makeup Winning ProductsBright shadows, bold mascaras, and more that made us do a double take.